Can body-positive branding be good for the bottom line? Based on American Eagle-owned Aerie and its unretouched #AerieREAL campaign, it certainly looks like it. Lots of retailers struggled through 2015…
Its always nice to hear from lingerie brands that manufacture in the UK so we we’re delighted to see some pics of the new collection from ColieCo. The focus of the…
As online retail takes over, Victoria's Secret has a brilliant tactic for luring women into its stores: bra fittings. The company trains its associates to measure customers for the right…
Luxury department store Harvey Nichols has taken on French brand Maison Lejaby for SS16. Harvey Nichols first stocked Maison Lejaby in 2000 and has selected two of the popular lines…
Australian lingerie retailer Honey Birdette is readying a launch into the UK market with two stores set to open in central London this summer. The firm, which has 45 stores…
The Muse Lingerie finds inspiration for its latest pieces in the mood and hues of winter. For FW16/17 and the holidays, the Miami-based brand is debuting four new styles: Zoe,…
A lingerie brand is on the hunt for its next model but size zero women need not apply. D-K cup lingerie brand, Curvy Kate is scouring the country to find…
Boux Avenue is looking for an international ecommerce trading manager to join its head office team in Wimbledon. The role calls for somebody to work closely with the head of…
Etam, which celebrates its 100th anniversary in 2016, is to stage a lingerie presentation on Friday during Paris Fashion Week. The event, to be held in a Parisian apartment with…
American Eagle Outfitters is winning more fans among women as sales of lingerie, jeans and other styles helped the teen retailer boost sales during a tough holiday season for retailers.…
Fruit of the Loom recently received two prestigious awards from Walmart that recognize the Company’s strong partnership with the retail giant. Walmart Apparel presented Fruit of the Loom with the…
Good news to all fashionitas out there! Premium lingerie brand Victoria's Secret has announced that it will be launching its first full retail store in the mainland, offering its well-known…
Daisy Lowe has been announced as the new face of Triumph international lingerie for 2016, and here she is fronting the latest dreamy campaign. Just when we thought Daisy couldn't…
La Perla’s creative director Pedro Lourenço unveiled his first collection for the Italian brand as it seeks to expand its lingerie, sleepwear, loungewear and accessories collections for both women…
Victoria’s Secret, which plans to open a number of stores in Canada, decided not to go ahead because of the weakness of the dollar. A decision that has important implications…
Italian-based lingerie brand Mosrose has released her new collection . This collection is made up of stylish products , divided into three lines designed from simple basic, to the most…
