Cosabella to launch at Selfridges’ Body Studio
Italian lingerie brand Cosabella is expanding its network of upmarket UK stockists with the addition of Selfridges. Cosabella is the latest label to join the Body Studio, a 37,000ft2 department…
First Adore Me store will be at company’s Manhattan headquarters
For its first brick-and-mortar store, e-commerce lingerie seller Adore Me is taking a cue from startups such as Warby Parker, Bonobos and Gilt Groupe, and opening a showroom at its…
Naturana AW16 Collection
This fall promises an energizing spectrum of deep berry tones and vibrant reds, blues, pinks and rich plum. But you don’t have to wait until September to see this amazing…
Ann Summers to open new store in Irland
Almost 17 years after it opened for business on O’Connell Street to a mixed reception, the Ann Summers “pleasure emporium” is to open a new shop on the much-busier Henry…
Wacoal to sponsor The Intimate Ball
Lingerie giant Wacoal Europe, home to leading brands including Fantasie, Freya, Huit and Elomi, has signed up as headline sponsor for The Intimate Ball. Lingerie giant Wacoal Europe, home to…
3D Printed Bras from Trusst Lingerie Provide a New Level of Support for Full-Figured Women
I’ve seen a few “Things that Men Will Never Understand” lists floating around the Internet lately. Always good for a few minutes of amusement, a lot of them hit the…
H&M Cape Town store world’s ‘third busiest’
Swedish retail group H&M spent tens of millions of rands launching in South Africa to make sure everyone knew it was coming - and it worked. Its Cape Town store…
Victoria’s Secret Open New Store In Hawaii
National lingerie retailer Victoria's Secret will open on Feb. 26 at the Queen Ka'ahumanu Center. The grand opening will launch at 9:30 a.m. The 8,129-square-foot store is next to the…
Lonely Label’s 2016 lingerie spring campaign collection adds body diversity to underwear industry
This body positive lingerie line will make you want to walk around in your underwear We’re so tired of the same old lingerie ads, showing perfecty toned, blow-dried, and made-up…
Bluebella launch fuller cup collection
Bluebella is launching MORE, a stylish new collection of lingerie for fuller-busted women defying the traditional styling of thicker shoulder straps and unflattering cups. The new fashion-forward range features new…
Juliana Richards lunches her new premium lingerie collection
What if you had more than you ever wished for in lingerie available at your reach? Slim Girl is here to help you out with those demands. The globally known shape…
Victoria’s Secret CEO ends 16 year tenure, L Brands CEO to take over
After serving the world's best know lingerie chain for 16 years, Victoria's Secret CEO Sharen Jester Turney has announced that she would be resigning from the company. Turney released a…
MIC’s Lucy Watson strips down to undies on racy Boux Avenue shoot!
Made In Chelsea's Lucy Watson has teamed up with Boux Avenue on an incredibly sexy lingerie shoot to debut their stunning new spring collection - and we can't get over…
True & Co. Lingerie Store Hits the Road
Michelle Lam calls it “nomadic retail.” A trailer outfitted with a boutique will bring her e-commerce lingerie brand True & Co. to cities across the United States this year. On…
Lingerie brand Aerie unveils a new role model
US lingerie and loungewear brand Aerie has named longtimeAerieReal girl and UK pin-up Iskra Lawrence as its new AerieReal Role Model. The plus-sized model and National Eating Disorder Association (NEDA)…
Modern lingerie from Truvelle and Mary Young comes without the froufrou
Think Valentine’s Day lingerie and you’re likely plagued with images of Victoria’s Secret models strutting down a blinding, glitter-dusted runway in the skimpiest, laciest, and most difficult to don underthings…
