If you are looking for some special lingerie for the festive season, Felicity Hayward has just launched a new range with Playful Promises.
The plus-size model and body positivity activist has created a range of designs in over 70 bra sizes. Bras go from A to K, while girdles, bodies, suspender belts and the disco jumpsuit are available in sizes 8 to 26. Felicity Hayward partnered with London-based Playful Promises, as she believes they share the same values in terms of design style, and the promotion of body positivity.
The brand creates pieces that are described as a ‘quirky, flirty and a little bit dirty’. In their main range, they offer 85 bra sizes and the only changes they make for those with bigger boobs, are strengthened bands/backs and thicker straps to ensure better support.
She said: ‘I wanted to create a lingerie range for everyone, so that no mater what your size or body type, you can be empowered to feel sexy. I’ve always loved Playful Promises for its wide size range, quirky designs and inclusive and diverse imagery, so to collaborate with them on this collection was an absolute dream.’
Emma Parker, Director of Playful Promises added: ‘We feel Felicity perfectly embodies our brand values of body confidence and self-love, and she’s helped created some fabulously sexy pieces that are designed to really give that wow factor – whatever your size.’ Prices start at £14, but there is currently 10% off the collection online.
It’s not the first time the brand has teamed up with influencers. In 2017, the range by US plus size influencer Gabi Fresh sold out in popular sizes within 24 hours. They’ve also teamed up with plus size influencer Hunter McGrady, transgender actress Leyna Bloom and are running an on-going ‘Ageless Fashion’ campaign featuring models over 50.
Source : Metro
